Showing posts with label digital distribution. Show all posts
Showing posts with label digital distribution. Show all posts

Friday, January 19, 2007

The theater as we know it.

The theater going experience is about to change, and in some cases already has. The age of shipping actual reels of each film to each theater is coming to and end and digital distribution is taking over. With this shift theaters now are beginning to show concerts, sports contests, and other live events along with movies. The implementation of digital projectors is allowing for films to be distributed through portable hard drives and other events to be picked up from satellite feeds.

So what does all this mean for audiences? It means the theater will become more than just a place to experience film, it will also allow you to see the opening date of a U2 tour from London even if you're in Gainesville, Fl. And say goodbye to bad films taking up screens in theaters. With digital distribution the investment in screening a film is greatly decreased allowing for more rapid integration of new films. The only thing left to do is wait for the change.